rathmayr new media

stroy board - car ad - 1st episode: AT THE DRIVING RANGE:

scene 01: driving range: people instead of golf balls are teeing off various small car models. all golfers are hooking, slicing, toping, etc the cars all over the place, you can not see a single clean shot. showing all frustrated golfers.

scene 02: driving range pro comes up to one of the golfers gets a little YOUR BRAND out of a cardboard box (zoom in on car) and says: “try this one mate that´s a good one”

scene 03: golfer puts the YOUR BRAND on the tee, has his shot and looks surprised and happy (zoom in on golfers face) then (show perfect ball / car fly / drive) - he made the perfect shot!

scene 04: pro says: “see told you mate easy to drive and holds the line”

scene 05: The YOUR BRAND lands on practice green close to the hole, breaks comes to a stop shortly past the hole and does a reverse park into the hole. (zoom on green)

scene 06: pro says: “easy to handle and perfect brakes!” (zoom to happy faces)

scene 07: happy golfer drives off in car, show car and slogan: YOUR BRAND for the better drive!”

about: new media agency | creative concepts | websites and online marketing | design and programming
cd-rom offline presentations | print design and publishing | pos marketing | traditional marketing

contact: contact@rathmayr.com | t: +61 3 9555 8629 | f: +61 3 9555 8629 | shop 8/3 tuck st | moorabbin | 3189 | vic

 01 
 02 
 03 
 04 
 05 
 06 
 07 
 08 
 09 
 10 
 11 
 12 
 13 
 14 
 15 
 16 
 17 
 18 
 19 
 20 
 21 
 22 
 23